Backroads Does Backroads, at AVBC

Boonville, CA – July 16, 1997 – Yesterday, the Bay Area’s most popular locally produced television show, Bay Area Backroads, was on location at Anderson Valley Brewing Company, to shoot footage for their upcoming Superbowl Sunday special. Anderson Valley Brewing Company, recently rated one of the Top 10 Breweries of the Year, was one on the itinerary for several beer loving bicyclists, touring with the show’s host, Doug McConnell.

Bay Area Backroads, which airs Sunday nights, on KRON, Channel 4, is currently filming a segment on a Northern California bicycle tour arranged by Backroads, a Berkeley based touring company, which is not afiliated with the television program. The similarity of the two names has caused some confusion in the past, in part prompting production of the segment. "When we’re shooting on a location out of the country, the locals sometimes ask us if we’re the bicycle tour company, and I’ve heard that people ask the tour guides where their T.V. camera is," said Doug McConnell. "I’ve been wanting to do a story about Backroads for a while now," he said. "Plus it’s an opportunity to bike around Northern California for a bit, drink great beer, and clear up some of the confusion, at the same time." Mr. McConnell is pedalling the tour with the other cyclists, who report that he is a strong rider, and very athletic. He is being joined on the tour by Channel 4 reporters, Tom Sinkovitz and Catherine Heenan.

Backroads, as described by representative Valerie Gilbert, is a company that offers "self-propelled tours," on which adventurous travellers bicycle, hike, ski, or raft themselves, from place to place. Their regular brew pub/bicycle tour, one of their most popular venues, leads the cyclists through some of the most beautiful scenery that California has to offer, stops at various points of interest, and ends each day’s ride at a brew pub. There, the riders replenish themselves with food and beer, before retiring to a local inn, for a good night’s sleep.

Backroads has made Anderson Valley Brewing Company’s brewpub, the Buckhorn Saloon, a regular stop on their Northern California brew pub tour, for several years. "I think it’s the best brewery in California, maybe even the country," said Corry Wagner, a tour guide for the cyclists. "The atmosphere is great, the food, the beer. Everything. It’s always one of our favorite stops," she said, adding that Anderson Valley’s Boont Amber Ale is her "hands down favorite beer in the world."

Bay Area Backroads, normally a half hour program, on Sundays, at 6:00 PM and Midnight, plans to air this special, one hour segment, in January, just after Superbowl XXXII. Segment Producer is Michael Rosenthal. More information about Bay Area Backroads can be obtained  by visiting their website, at: www.bayareabackroads.com .

Backroads, based in Berkeley, California, has been in business since 1979, and offers adventure tours of many styles, throughout the world. For more informationon tours offered by Backroads, call 1(800) GO ACTIVE.

Founded in 1987, Anderson Valley Brewing Company craft-brews their ales from only the finest natural ingredients; malted barley, grains, hops, yeast, and pristine Boonville mineral water. Rated one of 1996’s Top 10 Breweries of the Year, by the World Beer Championships, of Chicago, Illinois, Anderson Valley Brewing Company bottles seven styles of ale, including Boont Amber, Barney Flats Oatmeal Stout, and Belk’s Extra Special Bitter, and offer more than fifteen rotating seasonal ales on draught. Their brewpub, the Buckhorn Saloon, at 14081 Hwy. 128, Boonville, California, offers eight distinct ales on tap, and is open for lunch and dinner daily. The brewery’s commitment to craftsmanship, and their unique recipes, produce distinctive, world-class ales, which are long-time favorites of discerning beer lovers across the country.

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