AVBC Visitor Center Opens

(BOONVILLE, CA – September, 2004) Anderson Valley Brewing Company, whose award-winning brews  and "beer"  (part bear-part deer) laden labels, are legendary, has opened their doors even wider to the public with the brewery’s first Visitor Center  .

"Prior to this point," says Ken Allen , brewery president, "we could only give folks a tour , now we have somewhere to showcase our beers as fresh and as good as they can get. Directly from the source!"

The experience Allen hopes to impart is one of inclusion into their brewing world. "We’re eager to introduce folks to our unique surroundings [the verdant Anderson Valley lies 2.5 hrs. north of San Francisco], and show them what we do here."

Allen also plans on teaching his guests the value of beer and dining. "Our goal is to teach people about beer and the palatable advantages of pairing a particular style with the right meal. There’s more to food pairing than wine, beer is very complex. Eventually, we’ll hold beer dinners but we’ll start with beer and cheese tastings."

With the Visitor Center as a hub of activity, guests can play the brewery’s 18-hole Disc Golf course (discs can be bought on site), schedule a ride in the Shire-drawn carriage, or plan an event to be held in the center, or under the oaks in the brewery’s park. The window-generous building, with beer garden currently in progress, overlooks the 1st hole of the course and allows views of pastures, hills and dells of that part of Anderson Valley.

Guests and locals alike are encouraged to swing by the Visitor Center where your knowledgeable hosts can serve you seven days a week, (M-Th, 11-5 and F-Sun, 11-6.) Brewery tours are at 1:30 and 4:00, seven days a week, Disc Golf course is open from 11 until 1 hour before closing of Visitor Center.

For more information on Anderson Valley Brewing Company, the brewery’s new Visitor Center and rates please call, 707-895-BEER (2337), ext 22.

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